Tag Archives: Tesco

£100m Asda set to be the big UK pitch of 2013

We should be grateful for retail advertisers in the UK – they’re not usually part of a huge international business so they review their ad accounts quite regularly while the rest of the world tends to pick and choose from ...

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DLKW Lowe faces another big loss as £70m Morrisons reviews

I suppose poor old DLKW Lowe was bound to get it in the neck from Morrisons – the UK supermarket group has been struggling to keep pace with discounters Asda, Aldi and Lidl and now Tesco has entered that frame ...

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Resurgent Tesco launches free Clubcard TV

New(ish) Tesco CEO Phil Clarke is wasting no time in applying his boot to the ample rear of complacent old Tesco and the hitherto struggling retailer’s marketing seems to be increasingly his focus. Last year he moved the ad account ...

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W+K’s big new idea for 3: (its own) little pony

I was beginning to think that Wieden+Kennedy London had forgotten about phone company 3, its big win of last year before Tesco rumbled through the door. Where were the ads? Well here’s the big new campaign, featuring a little pony. ...

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