Tag Archives: santander

About the only common quality to UK bank advertising is that most people find it irritating – possibly because they’re irritated with banks. Santander at least tries something different – last time out it was faux bank Antandec featuring the ...

Santander has commissioned a new logo or “brand” as they say these days, somewhat inexactly, from Omnicom’s Interbrand. Much of the Spanish bank’s business is online these days and executive chairman Ana Botín says: “The Santander brand is one of ...

Santander is claiming the first use of user-generated content by a big UK bank in its new campaign from WCRS/Engine. Brand ambassadors Jenson Button and Jessica Ennis-Hill make fleeting appearances although Rory has been left on the golf course to ...

Santander is claiming it offers a “Fresh Perspective on corporate banking” in a new campaign from Engine. Using a fresh photographic perspective on a whopping great transporter ship in Middlesbrough shipyard, shot by Andy Green using what are described as ...

I don’t know about you but I’m getting a bit fed up with over-solicitous banks, presenting themselves as though they’re some kind of Middle England social service. I know they’ve been bastards in the past (and probably still are) and ...

This campaign from Santander is hardly likely to feature in anyone’s Desert Island Ads but this latest spot is the most recalled ad on UK television at the moment according to Marketing. So what do we have? A celebrity in ...

Here’s the good news: we’re making a big TV campaign! And the bad – we’ve got to use the client’s ‘brand ambassadors.’ And such was clearly the fate of Havas Worldwide in the UK (formerly the agency known as Euro ...

Drugs giant GlaxoSmithKline is teaming with Formula One team owner McLaren to tap the vroom vroom boys’ engineering expertise to help its own manufacturing processes and research and development. Sooner or later the association will probably lead to a Lucozade ...

WPP has had its tanks parked on Bartle Bogle Hegarty’s lawn (the one displaying its £47m Vodafone UK client) since JWT lost the business in 2006 and BBH lost its global brief last year. And in May this year WPP-owned ...