Tag Archives: r3

R3 report shows growth and performance of ad tech

Global marketing consultancy R3 has produced a new report, Adtech 40, listing what it says are 40 best examples of technology in advertising, using case studies from the likes of Coca-Cola, Tesla, Samsung, Unilever and others. R3 Principal Greg Paull ...

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Ciesco: adland deals up in 2015 as new buyers emerge

London-based corporate advisory firm Ciesco has produced its take on the 2015 merger and acquisitions scene, clocking 1105 deals in marketing technology, mobile, digital media, advertising, data and analytics and related sectors, a 7.5 per cent increase on 2014. The ...

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R3 Worldwide: McCann, Mindshare and WPP head global new business league

2015 was a dynamic year for account reviews amongst agencies globally, with 7000 individual reviews tracked in the R3 New Business League table. R3 Principal Greg Paull (left) says: “Marketers were constantly looking for the right mix of creative, digital, ...

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Big technology firms and consultants muscle in on adland’s bids and deals

It’s not just WPP, Publicis, Omnicom and Dentsu Aegis who have been busy acquiring marcoms businesses but also IBM Interactive Experience, Lake Capital, Accenture, McKinsey, Capital One, SingTel BlueFocus and Alibaba. A report by the boutique M&A advisory firm Ciesco ...

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