S4Capital’s share price headed sharply downwards this morning following a good kicking in the influential UK Sunday Times yesterday (subscription required.) ‘How chaotic accounting engulfed Sir Masrtin Sorrell’s S4 Capital empire’ was the headline, referring to the essentially book-keeping problems ...
Read More »Havas Studios beefs up content offer with Keith hire
Katie Keith (below), who enjoyed the soubriquet ‘first lady’ at top production company Rattling Stick, is joining newly-formed Havas Studios as head of content. She will also be head of production at Havas London. Havas Studios is described as an ...
Read More »MediaMonks makes bland debut for Babbel
S4 Capital’s MediaMonks seems to be picking up business all over the place, including a big slice of BMW. Here’s a new ad for German-based language app Babbel, ‘Understanding changes everything.’ Based on research from Ipsos it seems. But didn’t ...
Read More »S4Capital boosts BMW armoury with Staud Studios
S4 Capital has moved to strengthen its automotive credentials in Germany – it’s been appointed to handle a big chunk of BMW in Europe via a new entity called “the Marcom ENGINE solution” – with the acquisition of Staud Studios, ...
Read More »MediaMonks London boosts management team with five senior female hires
It’s ‘here come the girls’ at S4Capital’s MediaMonks London (are you allowed to say that any more? Oh well, it’s done now) as the agency expands its London headcount to 85 with five senior female hires. MediaMonks says it’s committed ...
Read More »S4’s MediaMonks boosts fashion offer with top Wednesday team from BBDO
S4 Capital’s MediaMonks has launched an audacious raid on the management of Omnicom’s Wednesday fashion and luxury agency with four senior figures moving over. The team is led by former Wednesday Agency group business director Liam Osbourne with executive creative ...
Read More »Sorrell’s S4 Capital adds female-founded IMA influencer agency to MediaMonks and MightyHive
Sir Martin Sorrell’s S4Capital has added a third major leg to its business, buying what it calls Europe’s largest influencer agency IMA to merge with its MediaMonks digital content business. Both are based in Amsterdam. S4 also owns the MightyHive ...
Read More »Sorrell’s new S4 Capital posts promising first year numbers
Sir Martin Sorrell’s S4 Capital has released its first full year results, for 2018, which appear to show the new entity is motoring nicely. S4 includes Dutch (now international) production company MediaMonks, acquired in July last year, and programmatic media ...
Read More »P&G’s Marc Pritchard: we’re in control of ads now
Procter & Gamble chief brand officer Marc Pritchard (below) is kicking off 2019 by laying the law down to agencies and others (again), telling The Drum: “Advertising is moving into influencer more and more than it ever has and it’s ...
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