Mark Penn’s Stagwell Group has thrown a new lifeline to agency holding company MDC Partners, investing up to $100m for a 30 per cent stake. Penn (below), a former senior Microsoft exec and one-time head of Burson-Marsteller will become CEO ...Read More »
Can Alex Bogusky wrestle CPB back to former glories?
CPB, Crispin Porter+Bogusky as was) is one of the flagships of embattled holding group MDC Partners but it seems to be making waves of a different kind now that founder Alex Bogusky is back, rejoicing in the title of chief ...Read More »
MDC Partners posts new loss as agencies mull buy-outs
The boat that is MDC Partners sails leakily on, reporting a net loss of $18.2m for Q3, which it blames on changes to accounting rules, with organic revenue up 1.5 per cent and net new business gains of $12.7m. Losses ...Read More »
Can superstar founder Alex Bogusky ride to the rescue of CP+B and owner MDC?
MDC Partners’ one-time flagship agency was Crispin Porter+Bogusky, when co-founder and creative leader Alex Bogusky was carrying all before him. Bogusky left eight years ago to spend his time on a number of ventures but now he’s returning to his ...Read More »
MDC culls senior management line-up – is this an opportunity for S4C’s Sir Martin Sorrell?
MDC Partners, which owns Anomaly and 72andSunny among others, had a decent 2017 after years of under-performance but it looks like the wheels might be coming off in 2018. Its Q1 results were described as “unacceptable” by CEO Scott Kauffman ...Read More »
MDC beats industry rivals for growth – and that elusive profit is finally in sight
Long-suffering MDC Partners significantly outpaced its holding company rivals in the second-quarter of 2017 with revenue up 15.9 per cent to $390m million, beating industry estimates by $21.85m. Organic revenue growth was an eye-popping 11.7 per cent and net new ...Read More »
American Airlines coup for MDC’s Crispin Porter
MDC Partners’ Crispin Porter has a sprightly new feather in its cap after a turbulent past couple of years: American Airlines which has left McCann after nearly 25 years. Media moves from McCann to WPP’s MediaCom. Crispin Porter pitched against ...Read More »
Lyst online win continues Anomaly UK’s hot streak
Anomaly in the UK seems to be putting on a spurt since Camilla Harrison moved from a top role at M&C Saatchi to become CEO and a ppartner. The agency, majority owned by MDC Partners, has won fast-growing fashion website ...Read More »
Why MDC Partners is the most interesting – and riskiest – game in town
MDC Partners, now without founder and CEO Miles Nadal as he battles US government charges over his expenses, reports its half yearly numbers on August 6. Some analysts say the company will be better off without Nadal – it will ...Read More »