Tag Archives: MAA blast from the past

MAA blast from the past: Playstation’s ‘Mental Wealth’

There were some pretty wacky ads around at the turn of the century and this was assuredly one of them, PlayStation’s ‘Mental Wealth’ from TBWA, RSA and CGI wizard Chris Cunningham for The Mill. She didn’t really look like that ...

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MAA blast from the past: adam&eve’s scary debut

Mobile retailer Phones4U was the first big account to come adam&eve’s way back in 2011 (John Lewis was on the phone next) and the agency’s debut campaign was the most complained about of the year – although the regulator let ...

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MAA blast from the past: that other Sony Bravia ad

Most people can recall the Sony Bravia ‘Balls’ ad, with San Francisco covered in the things. Here’s another, from 2008, which is well worth a second (or first) look. From the London branch of Fallon which soared like a meteor ...

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MAA blast from the past: Terry Gilliam for Nike football

Football is upon us again – did it ever go away – with broadcasters and sports goods firms falling over themselves to persuade us it’s bigger and better than ever. Their communications, however, may not be. Back in 2002 Terry ...

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MAA blasts from the past: funny Cannes Lions winners

Much chatter that the Cannes Lions winners didn’t include much humour – although humour (particularly the Anglo-Saxon variety) has usually struggled at Cannes. Droga5’s SetApp ads only made bronzes. But Lacoste’s Film Grand Prix effort from BETC was pretty funny. ...

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MAA blast from the past: the first (pre-Cannes) Lion

Back in 1954 the Screen Advertising World Association (SAWA) set up an ad festival in Venice – which is where the Lions of St Mark’s hail from – and the winner was an Italian stop-mo film for Chlorodont toothpaste, which ...

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MAA blasts from the past: Euro wins and fails from Walkers and Pizza Hut

England football manager Gareth Southgate won’t need reminding of a previous Euro football tournament, 1996 when he missed a penalty in the shoot-out against the eventual winners Germany. Pizza Hut then enlisted him with Stuart Pearce and Chris Waddle who ...

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