Tag Archives: MAA blast from the past

MAA blast from the past: Fink and Clarke’s ‘Face’ for BA

British Airways is back on the airwaves with a workmanlike effort from Ogilvy. Once upon a time BA was the blue riband of UK, maybe global, ad accounts. Now Ogilvy could hardly have essayed this in a pandemic, even had ...

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MAA blast from the past: Terry Lovelock’s Heineken

I see that legendary CDP copywriter (also commercials director and celebrated jazz drummer) Terry Lovelock has died at 84. In adland Lovelock will be remembered chiefly for two things: the Heineken campaign and his extraordinary generosity with the CDP agency’s ...

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MAA blast from the past: BMP’s surprise Cannes win

Will we be trekking down to the south of France in June for Cannes? If those silly Europeans don’t stop rubbishing the AstraZeneca Covid vaccine, doubt it. Relations ‘twixt the Brits and French seem to have deteriorated somewhat post-Brexit – ...

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MAA blasts from the past: Barclaycard, Carling and IKEA

Laurence Green writes today about ISBA’s new “collective trust initiative” recommending “making advertising welcome in people’s homes.” Actually this seems an update of Frank Lowe’s maxim that advertising was about “not just achieving sales success, but ensuring any advertiser entering ...

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MAA blast from the past: Rik Mayall for Bombardier

We’ve described recently the move from ambitious ads to digital-friendly content, something that has has greatly diminished the influence of creative agencies (for better some might say.) There’ve been times though when a little editing in the cause of economy ...

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MAA blast from the past: Bob Dylan in the Super Bowl

This is certainly a curiosity. Most people recall Eminem for Chrysler in Wieden+Kennedy’s 2011 Super Bowl ‘Born of fire’ spot. Here’s another ambitious effort from Chrysler on the same patriotic theme three years later. With Bob Dylan, no less. Agency ...

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MAA blast from the past: Tesco’s ‘cheerful sole’

As agencies wait for the call to pitch for Asda, here’s a blast from the past from MullenLowe which they’ve kindly posted on YouTube. All the way from 1995 when MullenLowe was far from a gleam in Interpublic’s eye, this ...

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MAA blast from the past: Clive Owen drives for BMW

Not that long ago it looked like high end ads were becoming more like films – then we had digital. Arguably the series that sparked the ‘ads as films’ genre was BMW ‘The Hire,’ featuring Clive Owen as a getaway ...

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