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Harvey Nicks and adam&eveDDB maintain iron grip on Christmas prezzies nightmare
Christmas presents you don’t want are the theme of many ads this yuletide (Currys PC World, Lidl maybe) but the…
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Who’s the best at Christmas 2015 – Asda or Lidl?
We’ve had much here recently about ads lacking a convincing proposition so it’s good of Asda to underline the point…
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Lidl heads pitch list in London’s media market where the talk is about how much rather than how good?
The world is awash with big media reviews – a dozen or so are taking place at the moment including…
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World exclusive! Ebenezer Scrooge on the Christmas ads
In another More About Advertising exclusive, guest reviewer Ebenezer Scrooge gives his opinion of a selection of the Christmas ads.…
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Aldi roars in with higher sales and profits – how will Tesco and Sainsbury fight back at Christmas?
More evidence has emerged, if any more is needed, of the havoc being wreaked on the UK supermarket majors by…
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Lidl pre-empts rivals with surprising ‘Surprise’ campaign
It must be fun running Lidl (and its German cousin Aldi) at the moment as the two German discounters are…
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Paul Simons: why the German discounters (and Waitrose) have changed British supermarkets for ever
Is the UK grocery market going through irreversible change? It’s not been a great week for some of the supermarket…
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Is Sainsbury winning the UK supermarket wars?
It certainly is if you see the market as we used to: a carve-up between Tesco, Asda, Sainsbury and Morrisons.…
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Can TBWA’s new old gang (latest recruit Paul Weinberger) work some much-needed magic?
There’s a long-running series on BBC1 called New Tricks which features a gang of old ‘tecs (played by the likes…
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