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Forsman & Bodenfors absorbs KBS as owner MDC Partners faces restructuring
When top Swedish creative shop Forsman & Bodenfors joined MDC Partners a couple of years ago we noted it was…
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BMW lines up creative stars for US ad review
BMW has launched its long expected US agency review out of MDC’s KBS and, according to Adweek, has an interesting…
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KBS lures Grey high flyer Scissons to be new global CCO
MDC-owned KBS has appointed former Grey Canada CCO Patrick Scissons (below) as its new global CCO. At Grey Scissons was…
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MDC’s KBS buys CRM agency Kenna
Sorry about al the initials… Once we had agency networks, now, it seems, we have ‘stacks.’ MDC Partners’ KBS Group,…
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MDC ad boss Lori Senecal takes charge at Crispin Porter
MDC Partners, owner of KBS, Crispin Porter+Bogusky, Anomaly and 72andSunny among others, has been shuffling its executive chairs – appointing…
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KBS back to the future ad for BMW scores at Super Bowl
BMW’s ‘Newfangled Idea’ spot from KBS seems to be winning Super Bowl ad plaudits. It features US new anchors Bryant…
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BETC’s Guy Hayward takes top global job at MDC’s KBS
MDC-owned KBS (Kirshenbaum Bond Senecal+Partners) has appointed former JWT London boss and BETC executive Guy Hayward (left) as global CEO.…
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Agencies
MDC’s KBS expands into London with Albion stake
Lori Senecal’s New York agency KBS, owned by MDC & Partners, is expanding in the UK by buying a majority…
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BMW goes electric, BETC and Lacoste, Oreos from Brazil, woeful Brit ads and Levi’s new model agency deal
***Here’s a nice new ad from BMW from KBS in New York (can’t be bothered to spell it out) for…
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