Tag Archives: John Wren

Keith Hunt: PubliCom merger is really about the media technology arms race

Keith Hunt (left) is managing partner of Results International. He argues that the main reason for the $35bn PubliCom merger is to create the technology firepower to fend off Google and Facebook. On Sunday 28th July the structure of the ...

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Publicom merger: Will the WPP empire strike back?

Keith Hunt (below) is managing partner of Results International. He examines the likely fall-out of the Omnicom/Publicis merger and the possible reaction from rivals including former world marcoms leader WPP. This must come as one of the biggest surprises of ...

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