ipa
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Agencies
ISBA ups stakes in war over secret media owner rebates
UK advertiser body ISBA has taken media agencies by surprise by circulating a standard contract to its 450 members –…
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Agencies
New boss Ian Priest moves Grace Blue into the marcoms rainmaker business with SI tie-up
It’s interesting that headhunter Grace Blue has teamed up with M&A advisor SI Partners to launch a consultancy/company matchmaking service.…
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Agencies
IPA’s Knox sets out his ‘here for good’ diversity targets
That bold and parfit knight Tom Knox, the IPA’s new president, has enlarged on his ‘here for good’ agenda, saying…
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IPA’s Bainsfair slams clients for bridging loans wheeze
IPA director general Paul Bainsfair has slammed the latest payment wheeze from some clients: bridging loans to tide agencies over…
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Traditional media leapfrogs online as new IPA Bellwether survey show strong growth in UK adspend
The good times seem to be rolling at last, at least according to agency trade body the IPA’s latest Bellwether…
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New IPA report says marketers are failing to respond to needs of UK’s rapidly-growing ethnic population.
Blimey, don’t tell UKIP’s Nigel Farage about this. Britain’s ethnic ‘minorities’ are growing so rapidly that they won’t be that…
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News
IPA Bellwether survey shows UK ad budgets up with further rises expected from 2014 onwards
The Q4 2013 IPA Bellwether Report shows a strong upwards revision to marketing budgets, marking the fifth quarter of consecutive…
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News
More goody goodies from Coke, cherchez le Francois (Hollande) and is psychology the answer to pitching?
***Here’s another happy-slappy ad from Coke, this time for Coke Zero from Publicis Conseil. But actually it does it with…
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New IPA survey points to agency pitching perils
Pitching for new business (or, indeed, old business in a repitch) has always been a contentious area and the UK’s…
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