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Healthcare is right direction for Unilever but GSK bid may have come too late
Investors seem none too impressed by Unilever’s series of £50bn bids for GSK’s healthcare businesses, the shares (already under pressure)…
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Another media win for Publicis as it lands $1.8bn GSK
Publicis boss Arthur Sadoun and Publicis Media head Steve King have landed another big name – pharma giant GSK’s $1.8bn…
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WPP’s MediaCom in spotlight as GSK reviews, Revlon leaves
WPP’s giant MediaCom agency has bounced back strongly from losing £2bn VW to Omnicom’s PHD a couple of years ago…
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Havas lures Slough from OgilvyOne to head new GSK deal
Havas has poached OgilvyOne global managing partner Chris Slough to head its GSK digital and content business. Slough (below) previously…
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WPP looks like biggest winner in GSK agency review
GlaxoSmithKline Consumer Healthcare has completed the agency review it launched following the establishment of a joint venture with Novartis. The…
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GSK media goes to MediaCom and PHD – so what’s new?
The great media agency wars elude us all – $20-30bn up for review it seems – but it does get…
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Embattled Starcom pulls out of $1bn GSK media review
The spate of global media reviews is an unfolding nightmare for Publcis Groupe’s media agencies, especially its main US player…
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News
Is Barclays tip-toeing down the agency-bashing route?
Well it might be, according to a story in Campaign. Apparently Barclays has hired search outfit Oystercatchers to conduct an…
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Now drugs giant GSK joins the agency rebate gang
Giant drugs company GSK, some of whose employees in China have been detained by the authorities for allegedly bribing doctors…
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