Tag Archives: gsk

Investors seem none too impressed by Unilever’s series of £50bn bids for GSK’s healthcare businesses, the shares (already under pressure) dropping 7% in early trading this morning. Maybe they, like Fundsmith’s Terry Smith, think Unilever should stick to its knitting ...

Publicis boss Arthur Sadoun and Publicis Media head Steve King have landed another big name – pharma giant GSK’s $1.8bn global media account. The business moves from WPP’s MediaCom and Mindshare and Omnicom’s PHD. GSK reviews its media every three ...

WPP’s giant MediaCom agency has bounced back strongly from losing £2bn VW to Omnicom’s PHD a couple of years ago but this week isn’t so good: it’s declined to re-pitch for Revlon which it’s handled for seven years and one ...

Havas has poached OgilvyOne global managing partner Chris Slough to head its GSK digital and content business. Slough (below) previously worked on flagship OgilvyOne accounts British Airways digital and Nestlé. At Havas Slough will work on GSK’s consumer healthcare business ...

GlaxoSmithKline Consumer Healthcare has completed the agency review it launched following the establishment of a joint venture with Novartis. The winners are: Grey and Saatchi & Saatchi for advertising; Weber Shandwick for advertising, digital, content and PR; Havas with some ...

The great media agency wars elude us all – $20-30bn up for review it seems – but it does get a bit daft. Today Campaign reported that GSK’s $1bn, or whatever it is, had been carved up between WPP’s MediaCom ...

The spate of global media reviews is an unfolding nightmare for Publcis Groupe’s media agencies, especially its main US player Starcom Mediavest. With between $20-30bn of global media up for review Starcom is defending all or a slice of many ...

Well it might be, according to a story in Campaign. Apparently Barclays has hired search outfit Oystercatchers to conduct an “an internally focused management consultancy-type project” to review all its 200-odd global agencies as part of a company-wide efficiency drive. ...

Giant drugs company GSK, some of whose employees in China have been detained by the authorities for allegedly bribing doctors hard on the heels of a $3bn fine in the US for misleading marketing, has landed its big feet in ...