Tag Archives: groupm

GroupM buys entertainment specialist Haworth Media

WPP’s GroupM, has bought 49 per cent of media agency Haworth Marketing+Media in the US. Haworth’s billings for the year ended 31 October 2013 were approximately $700m with audited gross assets of $87m. GroupM is the the parent company to ...

Read More »

WPP’s GroupM closes on half of all UK media spend

RECMA has revealed its UK media agency billings computations for 2013 and WPP/GroupM’s Mediacom was the biggest with billings of £2.65bn followed by Dentsu’s Carat with £1.96bn and another GroupM agency Mindshare with £1.84bn. in all the big networks accounted ...

Read More »

Vodafone’s £600m media goes to WPP – there’s a turn-up

I see that Vodafone has moved its £600m/800m media account, take your choice, into WPP’s GroupM – which must be about the least surprising account move in the history of account moves. The business, which had been with Omnicom’s OMD ...

Read More »

WPP’s GroupM launches new media unit Modi – but is it new or the same old (new) ‘Math Men’ stuff?

WPP’s GroupM media business, which is making a fairly good stab at taking over the media world, has announced another new venture: this one’s called Modi Media and purports to encompass the following groovy new media things you need to ...

Read More »

Desmond eyes bumper £700m payday from Channel 5

We haven’t always been UK media entrepreneur Richard Desmond’s biggest fan – he started out at the tacky end of tacky with porn magazines (where he still resides with some of his TV channels) – but the boy certainly has ...

Read More »

What’s so special about WPP media agency Maxus?

WPP’s Maxus is the go-to media agency of the moment; the fastest-growing worldwide and, in the UK, the new holder of the £135m L’Oreal media account.  Here global CSO and UK CEO Lindsay Pattison (left) and global marketing and new ...

Read More »