Tag Archives: ebay

Publicis has taken another powder in North America, losing Ebay’s media account to WPP’s MediaCom in a closed pitch between the two holding companies. Mediacom already handled the $250m global business in Europe and Australia. Publicis CEO Arthur Sadoun today ...

One of the big hopes for agencies is that new tech-based clients will take over from the likes of Unilever and Procter & Gamble as their big source of revenue. Some such are spending heavily, Amazon for one which is ...

Shows how much we know – we suggested yesterday that London agency VCCP had gone of the boil recently, in part due to its unfortunate experience with Asda which moved there and then back to Saatchi & Saatchi in double ...

Ebay apparently reckons Christmas starts in August (lots of Christmas ads are shot in August, which may be a clue as to why they’re remarkably unconvincing) so it’s a bit late out of the blocks with what’s being hailed as ...

There’s a grave danger that the witch-hunt against global brands who fail to pay their “fair share” of UK corporation tax will boomerang on the political class that has instigated it. Google, Amazon and Starbucks have been chief whipping boys ...