droga5
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Advertisers
Michael Lee of Madam: In a world of 140 characters great writing can still give a brand its voice
Michael Lee is a former ECD of Euro RSCG New York, handling Volvo worldwide. In 2012 he set up agency…
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Advertisers
Mother shows off its full range of skills in One Room Paradise for IKEA
Will agencies ever develop online content for brands as a revenue stream to rival ads? We’ve been hearing about it…
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Agencies
Hollywood talent agency WME buys into Droga5 – so can Aussie Dave take on WPP et al?
Hotshot New York and Sydney agency Droga5 (and, recently, London) announced a few weeks ago that it was going to…
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News
Droga5 snipes at ‘patriotic’ Apple with Motorola Moto X fourth of July launch
Motorola is launching its first big new product since being bought by Google (allegedly for its long list of patents).…
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Advertisers
Droga5 hails Cannes with Spotify adland hit parade
Spotify and agency Droga5 is celebrating the forthcoming Cannes Lions by asking various creativos (it’s a broad church including Maurice…
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Advertisers
Which brave ad agency will tell Mondelez and P&G to think again over new payment terms?
On the face of it, advertisers can do what they like over payment terms for agencies and other suppliers –…
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Advertisers
Can Droga5’s Yiayia persuade Americans to put Athenos fetta in their pizzas?
Droga5 in New York is bringing back its terrifying Greek granny Yiaiya in a new series of online films for…
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Advertisers
Droga5 CCO Ted Royer picks his Desert Island Ads
Ted Royer is chief creative officer of Droga5 New York, the flagship office of arguably the world’s hottest creative agency.…
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Advertisers
Can Droga5 hack it across the world? Is McCann on an upswing and time for BBC types to ‘fess up
The big story of the past two weeks has been uber-successful New York (and Sydney and Auckland) agency Droga5’s decision…
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