Tag Archives: diet coke

Diet Coke is about to celebrate its 40th anniversary (blimey) and it’s signed up Kate Moss for a rumoured £5m as its “creative director.” Moss says she is “thrilled to join the Diet Coke family” and “I love the past ...

It’s business as usual it seems for Coca-Cola these days (which not everybody’s happy with) but it’s nice to see an old-style Coke ad – ‘Love what you love’ this time for Diet Coke by Anomaly US. Anomaly, now part ...

Diet Coke is launching a big new UK campaign – ‘You Do You’ from Wieden+Kennedy. ‘You Do You’ is a touch enigmatic but we get the drift, it seems like an effort to unite the generations (put these people in ...

Was trying to find an ad with the late great Chuck Berry (one of the inventors of rock’n roll) in it. This is all I could come up with – for Diet Coke. ‘Strewth, what a waste. The agency should ...

I see that Anomaly has been voted Ad Age’s Agency the Year in an ‘A List’ that includes some newbies (for us anyway) as well as better known names including McCann, Wieden+Kennedy, R/GA and BBDO. Anomaly, co-founded in 2004 by ...

What could be better than Taylor Swift covered in cats? Well quite a lot of things actually, but Droga5 manages to hit ‘Aah factor’ for Diet Coke – and plug the youthful songstress’ new album 1989, all in 30 seconds. ...

Is fizzy drink/soda advertising going the same way as booze? Here’s Droga5’s new US ad for diet Coke, which seems to bear some relation to recent beer offerings like Wieden+Kennedy’s work for Heineken. Namely: if you’re not allowed to say ...

Coca-Cola is launching Coca-Cola Life in the UK today. Coke Life sits between Coke Zero and Diet Coke in the lower calorie stakes. Coca-Cola has taken a monumental PR pounding in recent years for making the world fatter and you ...

They do say that the New Year is a popular time for divorces/quitting jobs – maybe too much time to think about it all – and it certainly seems to be the case in adland at the moment. Already this ...