covid-19
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Advertisers
Paul Domenet: Pfizer’s vaccine may save the world from Covid – but what should we call it?
To receive good news in 2020 is something to be celebrated. Even if it is a small step, it’s a…
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Advertisers
AA forecast: ad market will take two years to recover – thinner pickings at Christmas
Who’d be a forecaster these days – unless you’re an epidemiologist who at least gets to frighten us all on…
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Advertisers
Florence Touzé: why advertising and communications should be tools for global transition
For many years the subject of responsibility in advertising and its impact on the economy, politics and society has been…
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Advertisers
Departing Roth steers a steady pandemic course at IPG
CEOs like to depart the stage on a high note and Michael Roth at Interpublic (IPG), who’s stepping down to…
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Ad Tech
Ali MacCallum of Kinetic: programmatic points Out of Home to a better post-Covid future
If anything is defining the impact of Covid it is uncertainty. Not knowing how the pandemic will develop in terms…
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Advertisers
McDonald’s’ recipe for gloomy Britain – ‘A little means a lot’
Here’s another gritty slice of life from gloomy Britain from McDonald’s (London’s going into virtual lockdown following most of the…
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Advertisers
Is Lincoln Project’s anti-Trump ‘Hospital’ ad below the belt and over the top?
Covid-19 looks like it will be the defining issue of the US presidential election and anti-Trump Republican group The Lincoln…
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Ad Tech
Ciesco – 2020 adland M&A deals down 17 per cent but signs of recovery in third quarter
Boutique advisory firm Ciesco has been analysing this year’s M&A advertising and media deals to date and found – unsurprisingly…
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Advertisers
Does P&G’s in-house Secret bite off more than it can chew?
The rush to in-housing is the latest thing for agencies to worry about (pandemic aside) and here’s what seems to…
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