Money continues to cascade out of Tesco, which has just announced that this year’s trading profit will be £1bn less (that’s one billion) than it and analysts thought. They were expecting £2.4bn. We say ‘cascade’ because the word makes an ...
Read More »Grey offers up more animal magic for McVitie’s
Everybody knows that the internet, most notably YouTube, loves kittens and biscuit maker McVitie’s, courtesy of agency Grey London, is taking the obsession with young, mostly furry, animals several stages further in its current campaign. Here’s the latest, for Christmas, ...
Read More »Adam&eve makes toe-curling debut for Unilever’s Maille
On purpose it should be said – it’s enlisted James Rouse, the director who made ‘I’m sorry I spent it on myself’ for Harvey Nichols, to work his Fawlty Towers-type magic for Unilever’s Maille mustard. Do people still wear ties ...
Read More »Freeview joins fight for Christmas TV eyeballs with Leo Burnett toys epic
More UK meeja, this time it’s a new campaign by Leo Burnett for Freeview, the service that provides lots of extra TV channels free. Interesting that one of its shareholders is Sky – which, of course, doesn’t. Anyway, ‘Left Behinds’ ...
Read More »Ogilvy makes Christmas sparkle in Tiffany debut
We haven’t had too many Christmas ads from the US so far (unlike our dear UK) but here’s Ogilvy New York’s debut effort for Tiffany & Co, which it won back in February. It features a somewhat airbrushed NYC. A ...
Read More »Samsung hits the right Christmas note
Everybody seems to want a gadget for Christmas – as Apple will no doubt be reminding us soon. Samsung has got its retaliation in first, in the UK anyway, with this pleasingly low-key Christmas campaign from Cheil UK. Cheil suggests ...
Read More »Morrisons sings for its Christmas supper
DLKW Lowe has the populist touch and supermarket Morrisons occupies that (currently rather uncomfortable) end of the retail spectrum. So this Christmas effort shouldn’t come as much of a surprise. Hmm. Not much of Ant and Dec. Maybe they were ...
Read More »18 Feet pushes charm button for House of Fraser
London creative shop !8 Feet & Rising won retailer House of Fraser a few months back and kicked off by running some crafted local campaigns (which we didn’t get round to writing about, alas). But what really counts is Christmas ...
Read More »Sainsbury’s and AMV reveal Christmas blockbuster – it’s also the UK’s ad of the year
Well here it is, the hugely-anticipated Sainsbury’s Christmas offering from AMV/BBDO. And, as we reported yesterday it’s a Great War spin, partnering the Royal British Legion which raises money for ex-servicemen. There aren’t any Great War (1914-18) veterans left, and ...
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