You sometimes feel that energy companies work in a parallel universe, or would like to. We wait to see if this winter will bring the usual brickbats onto the heads of UK energy company CEOs as they whack up prices ...
Read More »CHI wins Kraft Heinz sauces consolation prize
You don’t win anything by coming second, as countless football managers remind us as they’re wheeled before the cameras. Well sometimes you do, CHI & Partners has won Kraft Heinz’s non-Heinz sauces – HP, Lea & Perrins and Amoy – ...
Read More »CHI unveils skateboard pyrotechnics for Lexus’ ‘Amazing in Motion’
The long-running global Lexus campaign through CHI & Partners is called ‘Amazing in Motion’ so client and agency have produced what they claim is the world’s first working ‘hoverboard,’ a skateboard that floats thanks to a combo of liquid nitrogen ...
Read More »How sticking with CHI paid off for Travelodge
One of the supposed truths about advertising is that repitches – defending your agency’s account against the blandishments of rivals – aren’t worth it. If a client is looking around, for whatever reason, then your time’s up. Why waste time ...
Read More »AllTogetherNow essays some Virgin Money vandalism
CHI content offshoot AllTogetherNow has produced a new Virgin Money film – ‘The rebellion in your pocket’ – harking back to the great days when rock stars used to throw TVs out of hotel windows (and snort coke off hookers’ ...
Read More »What will be the clinching factor in £100m Lloyds pitch?
A popular summer game, I’m told, is getting up before your competitors to place your towel on the best sun lounger by the hotel pool. At the recent Cannes Lions ad festival there was a similar game, although you need ...
Read More »Is a merger of RKCR/Y&R and CHI on the cards as the advertising universe consolidates?
It’s a truism to say that advertising has changed dramatically in recent years – the interesting thing is that, by and large, agencies have not. Yes, they do different things but the eco-system is broadly the same: holding companies; the ...
Read More »Anchor win gives Seattle’s Creature a leg up in London
Creature London, the newish offshoot of Seattle’s Creature, is reported to have won Arla Foods’ £4m Anchor butter account. Anchor has been with CHI & Partners, which didn’t repitch, for 11 years. Anchor is one of those accounts that’s quite ...
Read More »Carphone Warehouse hands digital and content business to Brothers and Sisters
Carphone Warehouse, now part of Dixons Carphone, has handed its digital and content brief, worth an estimated £10m, to Brothers and Sisters. Brothers and Sisters, best known for its Sky work, pitched against CHI & Partners, which handles Carphone’s above-the-line ...
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