cheil
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Cheil exhumes Mexican comedy hit for Samsung SmartThings
These days TV-led campaigns try different formats in the ceaseless drive for attention. Advertising also used to share many qualities…
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Cheil’s Russell Schaller: making the most of six seconds
Have you got a second? Thought not. Advertisers are all too familiar with a negative response from consumers, weary from…
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Jason Cobbold takes the reins at BMB
London agency BMB has hired Jason Cobbold (below) as its new CEO. Cobbold was at US-based innovation agency Redscout and…
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Have ‘inspirational’ sports ads like Adidas’ new FanTheFire run their course?
Would-be inspirational ads featuring sportsmen and women are becoming a genre of their own: notable recent examples include Droga5’s ‘Phelps’…
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Some words of adland wisdom from Cheil’s Korean Billy
It’s that time of year and the following pings into the inbox. “YouTube superstar Korean Billy has been announced as…
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Can new creative duo Pam and Hipwell help BMB recapture its glory days?
Creative agency BMB has appointed Matt Pam and Simon Hipwell as creative directors (below). The duo will report to CCO…
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Cheil has another grab at growth with healthcare JV
Cheil London is launching a new healthcare division Cheil Health in partnership with independent agency wethepeople London It will be…
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BMB hires Engine’s Chalkley as new CCO
Jules Chalkley, creative director at Engine, is joining BMB (formerly Beattie McGuinness Bungay) as CCO. At Engine Chalkley headed its…
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Publicis weighs bid for Samsung agency Cheil
Publicis Groupe wants to buy 30 per cent of Cheil Worldwide, the once in-house Samsung agency that still handles the…
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