Whatever happened to The Killing’s Sarah Lund? Last seen she was legging it to Iceland (I think) after overstepping the mark somewhat in the pursuit of truth and justice. But she’s back in this spoof by Contagious for Save The ...
Read More »UK ad folk driven mad by stress says new NABS survey
A study commissioned by the UK’s NABS advertising charity has revealed that a quarter of workers (23 per cent) in the creative and media sector find their working environment overly stressful most of the time – and two-thirds (65 per ...
Read More »Leagas Delaney outlines UK housing crisis with ‘bank of mum and dad’ news ad for Shelter
We have a monumental housing crisis in the UK, where young people (in particular) can’t afford to get on what we cheerfully call the ‘housing ladder’ because they don’t have any money for the deposit, let alone paying the mortgage ...
Read More »Inferno walks a tricky line in new NSPCC ‘Underwear Rule’ child protection campaign
This is a tricky brief: the NSPCC reckons there’s a need post-Jimmy Savile to educate parents on how to talk to/instruct their children that ‘privates are private.’ And, presumably, avoid dodgy-looking B-List celebs working for the BBC. The BBC’s John ...
Read More »Buzzman tries an uncharitable approach to charity for Mondelez with ‘Hello Joy’
I’m struggling a bit with this one – it seems to be a charity initiative by snacks giant Mondelez supporting children in hospital, called ‘Hello Joy.’ The big day was last week although presumably the effort continues. It seems to ...
Read More »Canada’s Cossette tries to sharpen up charity Amnesty International
Agencies tend to do good work for charities and (let’s be polite) less good work for businesses – while they should be capable of doing equally good work for both. But charities are big clients these days (media agencies love ...
Read More »Is Pedigree’s new ‘dog rescue’ campaign just another example of the UK’s conflicted doggy emotions?
All advertisers like to be on the side of the angels so Mars-owned Pedigree Petfoods is donating a million ‘free’ meals to rescued dogs this year. And here’s the appropriately gritty AMV/BBDO ad to launch the campaign. The campaign also ...
Read More »BBH Refuge online video is a viral Modern Classic
Many years ago, Howard Gossage wrote: “people read what interests them- sometimes it’s an ad”. For a ‘modern classic’ this should be extended to see, watch, search for, hear, partake in and pass on. When TV shows boasted 20 million ...
Read More »Saatchi Berlin rolls out homeless charity Days of Hope across Europe
Saatchi & Saatchi is launching a new campaign to raise the profile of homeless people in major cities across Europe. Called ‘Days of Hope’, the idea originated at Saatchi & Saatchi Berlin and focuses on the impact the cold winter ...
Read More »