brexit
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Advertisers
PM Johnson and sorcerer Cummings have done Brexit – are they wise to take on the press and BBC?
So are prime minister Boris Johnson and his chief adviser Dominic Cummings (Dom as his friends call him, assuming he…
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Advertisers
‘Get Ready for Brexit’ was a £46m flop – so get ready for ‘Ready to Trade’
Engine was the lucky agency charged with the Government’s ‘Get Ready for Brexit’ campaign which has officially been deemed a…
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News
Less heat and more light please: ad agencies, Brexit and understanding consumers
By Jes Conway “Less Heat and More Light, Please…”: On Ad Agencies, Brexit and Understanding Consumers Did I miss the…
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Analysis
Adland’s search for equality misses the target in Brexit Britain
By Archie Heaton London’s liberal bubble was well and truly popped last week when those working in advertising shockingly discovered…
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Advertisers
Aron Caplan: Five ways to use marcoms to boost customer retention amid Brexit uncertainty
After the 2016 EU referendum, despite much doom and gloom, consumer confidence remained remarkably positive. Fast forward to 2019, with…
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News
Proximity scores for Economist with Bercow poster
More politics but when the breaking ad story of the day in the UK seems to be Asda looking for…
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Advertisers
“Get Ready for Brexit” says UK government – but what do we do?
At least the Out of Home industry seems to be be accruing some benefits from Brexit. The UK government has…
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Advertisers
Michael Gove to unveil £100m Brexit campaign next week
Government minister (and one-time Boris Johnson foe) Michael Gove is due to announce details of the UK government’s £100m campaign…
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News
PM Johnson promises £100m Brexit ad budget – will some of adland’s finest change their minds?
Looks like new UK PM Boris Johnson is preparing to do his bit for the ad industry as he prepares…
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