Tag Archives: ana

GroupM appoints John Montgomery as digital policeman

WPP’s GroupM, the world’s biggest media buyer, has appointed John Montgomery as its first executive vice president brand safety at GroupM Global. So far so good but what does it mean and why are they doing it? GroupM says Montgomery ...

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GroupM’s Rob Norman castigates ANA for undervaluing agency ‘media investment’

GroupM Worldwide chief digital officer Rob Norman (below) has entered the lists following the publication of the US Association of National Advertisers report into media trading practices. Here’s Norman’s blog post. “The changing media environment has raised client expectations of ...

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Where’s the missing ANA report into dodgy media?

Where exactly is the US Association of National Advertisers report into undisclosed media rebates and other allegedly murky media agency doings? It was supposed to come out last week and then today – but it hasn’t so far. Now you ...

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