aegis
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Agencies
Victoria Milligan rejoins agency business at Dentsu Aegis
Good to see Victoria Milligan returning to the media agency fold as marketing and communications director of Dentsu Aegis Network…
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Advertisers
Microsoft sticks with Dentsu’s Carat for $1.5bn global media
Dentsu Aegis Network and flagship agency Carat has beaten off WPP’s Wavemaker, Publicis Groupe’s Starcom and Interpublic’s UM Media to…
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Ad Tech
R3: agency buys double in Q1 2018 but consultants and private equity eclipse holding companies
Agency focussed M&A more than doubled in the first quarter of 2018 compared to 2017 (100 deals worth $4.6bn against…
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Agencies
Out of Home legend Rickard steps down at Posterscope
Annie Rickard, one of the people in media who does actually deserve the soubriquet ‘legend,’ is stepping down as CEO…
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Ad Tech
Merkle hires first Europe creative director
We keep hearing that ‘customer experience” – or CX as we’re now asked to call it – is where it’s…
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Advertisers
Merkle approach powers Dentsu Aegis growth
Dentsu Aegis Network (DAN) appears to have entered 2018 with a head of steam. It topped Recma’s new business table…
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Ad Tech
Accenture makes running in global M&A says new R3 report
Global marketing consultancy R3 has been casting its eye over mergers and acquisitions in 2017 and, while the overall number…
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Agencies
Western Europe to the fore in slowing M&A market says Results International
Increased interest in Western Europe agencies drove adland mergers and acquisitions in 2017 according to Results International, with the region…
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Agencies
Busy buyer Merkle lands San Francisco’s DWA
Dentsu Aegis Network’s Merkle performance marketing agency is busily expanding in Europe and now it’s getting bigger in the US…
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