Technology
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We’re not for sale says Sadoun as Publicis starts 2021 with 2.8 per cent growth
Publicis CEO Arthur Sadoun (below) says there is “no truth” in reports that it is discussing a merger with Vivendi…
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Publicis posts strong Q1 2021 with growth of 2.8 per cent
Publicis Groupe continued its return to growth in Q1 2021 at 2.8% across the board, driven by strong performances in…
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UM wins Purplebricks UK media
Interpublic’s UM media agency seems to be on a roll – always strong in the US but now winning business…
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Talon: tools and systems built for OOH create ways to reach audiences at the end of the 3rd Party Cookie
By Georgie Rumble. 3rd Party Cookies have been pivotal for understanding audience behaviours and allowing for effective targeting across multiple…
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Talon initiates digital Out of Home trading reset
Talon is optimising its approach to Digital Out of Home (OOH) trading, putting audience at the heart of the mechanics…
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Marketing agency Komodo launches Runway to turn influencers and celebs into entrepreneurs
Don’t ‘cha love influencers? Some consumers obviously do, much to the benefit of their bank balances. Read recently that Kim…
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Talon strengthens its global programmatic Out of Home capabilities with Hivestack
New partnership expands automated and data-driven OOH access to advertisers The Talon Group, the leading global independent Out of Home…
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2021 set to be big M&A year – will new-style creative agencies be back on the menu?
2021 may well see the mergers and acquisitions market take off in what used to be adland after a quiet…
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Can Dentsu’s iProspect rewrite media agency rulebook?
Dentsu International merged Vizeum into digital media agency iProspect last year and now it’s produced what (it hopes is) a…
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