Technology
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Kelsey Chickering of Forrester: how to gain real benefit from the booming creator economy
With more than 300 million creators worldwide, the creator economy grew exponentially over the last several years and shows no…
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WPP signs groundbreaking Omniverse deal with AI giant Nvidia
Nvidia has come from seemingly nowhere to become almost a $1 trillion company ($963m and counting) so it’s quite a…
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Optimus Prime stages audacious 3D take-over of BFI IMAX
Ocean Outdoor creates biggest ever DeepScreen canvas. Paramount Pictures uses the scale and presence of Europe’s most iconic out of…
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Irish ally hammers Facebook with €1.2bn data fine
Facebook (Meta) made nearly $6bn profit in the first quarter of 2023 (down on 2022 but still) so a fine…
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Michael Farmer: will there be a (much-needed) new Madison Avenue Makeover?
Consultant and author Michael Farmer is one of the most incisive and knowledgeable commentators on advertising and the wider business…
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Culture minister Frazer promises a million more creative jobs
Everyone can stop worrying about AI taking all those jobs away, UK culture secretary Lucy Frazer (below) is promising a…
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Bradley Walsh: working in embattled mainstream media is like being in hospital
The media industry is awash with so-called experts but it’s not very often that you hear from a performer. ITV…
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AA-led ad export group gears up for Cannes
The UK Advertising Export Group (UKAEG) and the Department for Business and Trade (DBT) are setting off for La Croisette,…
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Need a lift? CER driving schools can offer you one in brilliant wheeze from BETC Paris
Brands waffle away about helping people but how many actually go the extra mile to do so? CER driving schools…
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