Technology

Christophe Guilluy’s recently published English-language version of “Twilight of the Elites” focuses on nascent tensions between France’s metropolitan ruling class and the disenfranchised people who live in the countryside outside of France’s “citadels” of power and economic influence. Originally published ...

Spanish agency Shackleton, whose clients include Uber, Coty, Campari, Aperol and Sony Pictures, is launching an agency that services clients via an e-commerce platform. This tech-driven approach to global expansion is a far cry from the Mad Men days of ...

Hard on the heels of its Echo voice activated device, Amazon is about to turn life on its head again with handy-sized home robots. Jeff Bezos’ ever-ingenious (and somewhat alarming) empire has a new plan to build a domestic robot ...

In the last two decades Ellis has been a creative director at creative agencies in both London and New York, including roles as group creative director at Digitas LBi and executive creative director at Cult LDN. She is passionate about ...

With a start to the tech year chock-full of big-name events that are just as big a bragging right as they are an innovation opportunity, I’ve started hearing rumblings of discontent from my adland colleagues. General displeasure with the enormity ...

At Talon we pursue a Smarter as Standard approach, which means taking the best of digital advertising techniques and applying them to OOH. Delivering Smarter as Standard means a shift towards data-driven campaign planning, dynamic creative, automated execution and outcome-based ...

Publicis Groupe has revealed details of how Marcel will work when it launches in January 2019. Marcel, you may remember, is the reason Publicis Groupe hasn’t entered any awards over the last year. At Cannes 2017, CEO Arthur Sadoun got ...

“It’s like Glastonbury for Geeks.” Before I got on the plane from muggy England to Austin, Texas, that’s what I was told to expect of South by Southwest (SXSW), the world’s leading tech and innovation conference. Glastonbury for geeks. Possibly ...

Even iPhone obsessed millennials know the Nokia “brick” is indestructible, so Mother’s new ad for the brand cleverly trades on this USP in an endearing way. Two boys rely on each other – and on their Nokia phones – to ...