Technology

There’s an interesting class action lawsuit under way in America (no, don’t stop reading already) with a small business filing that Facebook personnel have known for years that its so-called potential reach metric is “inflated and misleading.” And that top ...

Groundbreaking analysis from Ada, Talon Outdoor’s proprietary intelligent data management platform has uncovered that the first two weeks in March had above average movement for the UK population before dramatically declining in the third week by -21% nationally, with London ...

WPP CEO Mark Read has had a pretty good war so far and now he’s responded to the Covid-19 virus and consequent dramatic slowdown by scrapping its share buyback plan (saving £650m) and suspending its final 2019 dividend to save ...

How are we to assess the fortunes – and management – of the big ad holding companies over the next few months? Companies of all shapes and sizes are set to struggle with the Covid-19 outbreak of course, with a ...

It’s an il wind, as they say… S4 Capital’s Sir Martin Sorrell has been opining on Sky News that the outbreak of what he somewhat contentiously called “the Chinese virus” in a City AM report (wouldn’t be SMS if he ...

There seem to be quite a lot of people changing jobs or moving up in adland (for the job changers it might be deemed a good time to go on gardening leave.) At WPP’s AKQA Johnny Budden (below) is moving ...

We’ve been telling stories since advertising’s embryonic flutters, baby steps and terrible teens – as such, some of the industry’s most memorable moments have been narrative-heavy. And traditional storytelling still demands attention. No matter what you think of them, those ...

Dettol’s ‘Handwash Challenge,’ originally destined for India, now has over nine billion views on TikTok (nine billion – and one now, sort of.) And veteran soul singer Gloria Gaynor is doing her bit. Who said social media was no good ...

Wunderman Thompson has bagged one of the grandest fromages in the Interpublic media set-up, Caroline Foster Kenny, who’s global president client solutions and executive chairman and CEO of Mediabrands in the UK and Ireland. At Wunderman Thompson she’ll be chief ...