Technology

Wunderman Thompson has hired Sid McGrath as UK chief strategy officer. McGrath joins from Karmarama where he spent 14 years building the agency, now part of Accenture Interactive. McGrath’s role in stitching creative, data and technology together there is named ...

More upheavals in the increasingly busy world of media consulting: former FirmDecisions boss Stephen Broderick (below) and colleagues Fiona Foy, Tony Whittingstall and David Reid are joining rival MediaPath Compliance. Firm Decisions is the auditing and compliance division of listed ...

Boutique advisory firm Ciesco has been analysing this year’s M&A advertising and media deals to date and found – unsurprisingly – that the total is down year on year – by 17%. The first quarter (pre-Covid for many) saw the ...

New work by JCDecaux and Clear Channel reflects changing times, deeper thinking and wider implications for media planning. By Nick Mawditt We’ve seen audiences return to most places now (with the notable exception of offices and football grounds) and the ...

Major multinationals are starting to increase their ad spend but overall activity still remains lower across most channels compared to what was planned pre-pandemic, according to the World Federation of Advertisers’ latest Crisis Response Tracker. 54 per cent of respondents ...

Lots of gossip over the weekend that S4 Capital’s Sir Martin Sorrell has been putting the finishing touches to a big deal, his biggest so far since kicking off S4 with the £300m acquisition of MediaMonks. In hindsight MediaMonks looks ...

The word desire suggests a long, smouldering longing for something slightly forbidden. It is laden with obsession, irrationality and, of course, sex. To be desired is one of the 5 best reasons to be born and the others are probably ...

Accenture may be wondering if its decision to pullout of media auditing to concentrate on programmatic media buying was wise as the move seems to have fired up the media auditing business. Long-time rival Ebiquity says it’s put on 25 ...

Here’s WPP CEO Mark Read telling Ad Age’s Jeanine Poggi what he thinks about working in lockdown, returning to the office (WPP has a lot of them of course), diversity and, on about 19 minutes, the dreaded ageism which landed ...