Social Media
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Smoking Gun wins global comms for pensions challenger Aptia
Manchester’s Smoking Gun has won the comms task for new pensions and benefits player Aptia Group. Aptia is launching this…
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Fandom is dead, welcome to Fancom says M&C Sport & Entertainment
M&C Saatchi Sport & Entertainment, which describes itself as the “passions agency” (a new one on me but maybe I…
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Brand characters beat celebs in Super Bowl ads says System1
The Super Bowl is hoving into view (Feb 11, Las Vegas) with advertisers paying around $7m per 30-second spot, although…
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Are these the new UK web winners?
Some of them might be a surprise but Similarweb has produced its digital 100 list of the brands that have…
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Accenture Song starts 2024 with another deal
Will this year be one for more bids and deals in adland? We haven’t seen a big one for a…
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Building your own influencer is the new business opportunity – Aitana shows the way
While we’re waiting for AI to destroy the world (well some people think it might) it’s oddly reassuring to see…
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A difficult 2023 for many but let’s look forward to 2024 – a Happy New Year to all our readers
Adland might be said to have come through 2023 in reasonable shape (well it’s still here) but, post pandemic, there…
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Knorr thinks big with smallest bag
Knorr is Unilever’s biggest food brand it seems and now it’s coming in the smallest bag. Actually the only Unilever…
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TikTok aims for different image in Lucky Generals debut
Those of us who thought TikTok was primarily about Korean singing cats are in for a spot of re-education in…
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