Research
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Ocean Outdoor and Landsec renew long term partnership – what will the year bring for the world’s No 1 advertising DOOH destination?
It’s safe to say that the scale and presence of the Piccadilly Lights has helped shape and redefine modern Out…
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Podcasts proliferate but ad market is getting crowded
Podcasts seem to be taking over the world – in the UK Gary Lineker’s ‘The Rest Is..’ Goalhanger stable pulls…
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YouTube now world’s ‘most used’ media platform says new research
Media intelligence company Meltwater and We Are Social have released Digital 2025 looking at trends in the market. Key highlights…
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A horse walks into a bar….Budweiser cracks Super Bowl (again)
Apparently AB InBev was planning to consign its latest Clydesdale ad for Budweiser to a regional Super Bowl spot (somewhat…
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ASA names UK’s top ad slogans
UK ad regulator the Advertising Standards Authority (ASA) has been revealing its lighter side, naming the UK’s most memorable ad…
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New survey paints grim picture of pitch-obsessed, stressed UK ad agencies
The Great Pitch Company’s latest annual poll measuring pitching and business development practice in the UK is out and a…
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CEO Read’s four day week brews up perfect storm at WPP
The WPP employee petition lobbying against CEO Mark Read’s demand (if such it turns out to be) that employees return…
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IPA Bellwether inches ahead in Q4 2024 but more clouds on the horizon
The marketing community seems to be taking Rachel Reeves’ Budget and the Government’s other travails on the chin with a…
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In the post-Leo world who’ll be able to show there’s money in ad creativity?
Is it news when a London creative agency CEO leaves? James Fox is stepping down at Havas after three years…
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