PR

Publicis buys sustainability outfit Salterbaxter

Maurice Levy’s Publicis Groupe has bought sustainability consultancy Salterbaxter, which employs 70 people and works for a number of global clients including Adidas, BP (plenty of work there then), Lego and Thomson Reuters. It will be rolled into PG’s MSL ...

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Adidas bites off more than it can chew with Luis Suarez

It’s been an exciting, if highly controversial, World Cup so far; one that has posed a number of problems for marketers despite the huge TV audiences. Both hosts Brazil (the pre-tournament favourites) and Holland have become within a whisker of ...

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Matt Williams: my alternative Cannes Lions

Cannes 2014: And finally, another crazy Cannes week comes to a close. Ad execs across the world head back to their agencies with their skin a little more tanned, their livers a little less functional, and hopefully, their pride still ...

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Kantar buys PR monitoring firm Precise Media

WPP is still busily acquiring away and also sticking to its strategy of trying to build research operation Kantar into one of the world’s go-to information providers. Now Kantar has bought a majority stake in the UK’s Precise Media Group, ...

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Cannes’ new Lionheart award goes to good old Bono

Cannes Lions has dreamed up yet another award – this time it’s the Cannes Lionheart (no, I’m not making this up) and it’s being awarded to (didn’t you know it) Bono. The ageing U2 frontman will receive the award for ...

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‘No Borders’ ads raise the political ante in Scotland

The ‘No Borders’ freelance anti-independence campaign in Scotland has certainly ruffled a lot of feathers (see storv and comments), especially the most controversial cinema element. This one saying that Scots will no longer have automatic access to some key NHS ...

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