PR
-
Why we need a new Bird and Fortune to explain a financial world teetering out of control
Business life, advertising and marketing included, has become exponentially more complicated with snake oil merchants of all descriptions profiting mightily…
Read More » -
IPA reveals its Effectiveness winners – but where are the great ads?
The UK’s IPA agency trade body is devoting the week to promoting the efficacy of advertising – VCCP has already…
Read More » -
WPP brings One School for Black creatives to the UK
WPP is bringing its One School initiative for Black creatives with The One Club for Creativity to the UK. Initially…
Read More » -
Cate Murden: mental health – is your company a safe place?
The ‘5 Second Rule’, created by Mel Robbins, has become infamous as a super simple hack to help anyone struggling…
Read More » -
Bluemarlin’s Andrew Eyles: how will brands survive the cost of living hunt for value?
Even before the latest hikes in inflation and the cost-of-living crisis, consumers had been growing more cynical about brands, the…
Read More » -
House 337 launches The Demand Index into fashion market plus new ethical consultancy
House 337, formerly Engine Creative, seems determined to do things differently – the appliance of science you might call it,…
Read More » -
The&Partnership unleashes heavy emotion for RNIB sight loss campaign
Can you have too much emotion, even in the service of an extremely good cause? The&Partnership flirts with it in…
Read More » -
George Parker: let’s hear it for Bob Hoffman’s Adscam
AdScam… The Blog… The Book… Readers of More About Advertising may or may not know that I have written a…
Read More » -
MAA Ad of the Week: ‘Trust is Earned’ from BBC Creative
Sometimes advertising deals with important stuff – as opposed to finding a purpose for Hellmann’s mayonnaise for example – and…
Read More »