Politics

Brexit? What Brexit? The latest IPA Bellwether report into marketers’ spending plans (300 of them) in Q4 2016 shows that 12.9 per cent actually increased budgets despite widespread fears/predictions that the vote to leave the EU and, in all likelihood ...

Won’t be able to make it to Davos this year (but give my regards to Gretel). You can bet that everyone there will be fretting about Trump and Putin in that order, including our own dear Sir Martin Sorrell of ...

Messaging service Snapchat, limbering up for an IPO this year that could value it at $25bn, is a potential rival to Facebook according to WPP CEO Sir Martin Sorrell. Speaking at Davos Sorrell said that WPP clients spent $90m with ...

Was 2016 the maddest media year so far? It might have been with so-called “fake news” dominating the agenda. But 2017 looks like it will leave 2016 in the starting blocks already – and it’s only January 11. Donald Trump ...

Twenty years ago, trendspotting was a cutting-edge craft, practiced by just a few thought leaders. Ten years later, it had become decidedly mainstream, with trendspotting part of business as usual and baked into every marketer’s job description. Today, businesses’ expertise ...

Up to seven in ten women across the globe experience physical and/or sexual violence at some point in their lifetime. Despite decades of campaigning to combat the problem, it’s feared that under our current climate of fear and intolerance, it’s ...

What Rupert wants Rupert usually gets and his latest bid for the 61 per cent of Sky his Fox company doesn’t already own will almost certainly succeed. Although the bid, at 10.75p, a 40 per cent premium to the recent, ...

Hello Snapfax fans and welcome to our latest celebration of the top shreds of the last seven days, as we forensically examine the waste bin under our fax shredder connected to the internet. In fact, seeing as it’s a celebration, ...

At some point most independent agencies of note have a decision to make: do we take on the Labour Party? The Tories tend to cherry pick talent from the bigger networks these days although M&C Saatchi usually pops up in ...