Barilla is celebrating its 145th birthday (obviously they couldn’t hang on a bit) with nifty new red packaging and a new line – Al Bronzo – which seems to be an attempt to move everyday brand Barilla up the culinary ...
Read More »BT fires another heavyweight salvo in the broadband wars
BT is certainly wheeling out the big guns in the UK broadband wars and Saatchi & Saatchi is back with a rant about broadband nightmares, avoidable, it seems, with something called Halo 3+Hybrid (is it a car?) Maybe they are ...
Read More »Mother launches global ‘Creators Index,’ starting with Asia
Mother is launching a new pan-Asian project, the Asian Creators Index, to foster greater collaboration between the region’s creative community and the rest of the world. The idea is to expand the index, a searchable online gallery, to reflect creativity ...
Read More »Adam&eveDDB spreads its wings with Deutsche Telekom and new Berlin office
Adam&eveDDB has landed the prestigious Deutsche Telekom account and is launching adam&eveBERLIN to lead the business out of the client’s largest market. Adam&eveBERLIN will be led by newly-appointed Chief Creative Officer, Jens Pfau, who joins from Jung Von Matt/Alster and ...
Read More »Canon and VCCP go big on ‘creative flow’ in new pan-Euro ad
VCCP’s latest campaign for Canon, “Never break your flow,” is all about demonstrating how easy it is to capture dynamic, moving content thanks to the Japanese brand’s new camera technology. As you might expect, there’s also a partnership with a ...
Read More »Havas launches ethics accreditation for staff and clients
Didn’t know there was an Institute of Advertising Ethics but there is, it seems, and there’s a special IAE certificate – Certified Ethical Advertising Executive (CEAE) – developed with Creighton Business School and the University of Texas at Austin. Havas ...
Read More »British Gas and WPP ‘Stop the silence’ on fuel poverty
It’s not easy for British Gas to look sympathetic in the current climate, but this ad pulls it off. It’s by Nucleus, the dedicated agency set up by The&Partnership and WPP agencies for a pitch in 2019. The film, for ...
Read More »Another billion reasons not to flog off Channel 4
The UK government is, in many, ways quite a diverting comedy: Partygate, tractorgate (watching porn in Parliament), bloodcurdling noises from a nakedly ambitious foreign secretary over Ukraine, echoed by a PM who seems to think poking the Russian bear is ...
Read More »MAA Ad of the Week: B&Q’s ‘Flip’ by Uncommon
Cheating a bit here: we actually featured this last Friday. But B&Q’s ‘Flip’ from Uncommon Creative Studio is certainly the UK ad of the year to date and, possibly, many others’ choice too. It’s a lovely piece of work that ...
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