News

Ambitious Dentsu and Pablo boost creative line-ups

Dentsu Creative, formerly Dentsumcgarrybowen and other variations, is showing determined signs of life under Dentsu International CEO Wendy Clark and CCO Fred Levron, completing its EMEA line-up with the hires of former adam&eveDDB group MD Fiona McArthur as chief growth ...

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Is this the biggest waste of ad time and space?

It’s for Kanye West’s clothing line Yeezy Gap Engineered by Balenciaga, now available in NYC following a launch via a number of dumpster trucks across the city. KY has redesigned the store accordingly and despatched a further number of black ...

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Brandtech Group lines up mega-deal for Rob Pierre’s digital agency Jellyfish

David Jones’ Brandtech Group has rather had its thunder stolen by Sir Martin Sorrell’s S4 Capital (the two once sparred over the soubriquet ‘better, faster, cheaper.’) S4C, quoted on the London Stock Exchange, once hit a dizzying valuation of £4bn ...

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Wavemaker adds to winning run with NHS media account

WPP media agency Wavemaker is on a roll, winning the UK’s NHS (National Health Service) media account hard on the heels on travel booking service Trainline last week. It also won Amazon’s Audible account globally, making it the best performing ...

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Saatchi’s tale of two pregnant men

Saatchi & Saatchi has entered the Roe vs Wade abortion rights battle in the US with a re-imagining of its famous ‘Pregnant Man’ ad – ‘Would you be more careful if it was you that got pregnant? – written by ...

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Nike has its moment too as England “lionesses” win Euros

England’s “lionesses” duly delivered, winning the 2022 Euros and validating some at least of the hype heaped upon them by sponsors, brands rowing in on the tournament and broadcaster the BBC. Fair do’s, the men’s team haven’t won anything in ...

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MAA Ad of the Week: Amazon from Droga5

It’s refreshing – and worryingly rare – to find a nice well-made ad where the “purpose” is just to promote the product or brand, in this case Amazon books from Droga5 London. That books are mostly deemed a good thing ...

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JWT’s Jo Wallace heads to Media.Monks

Former Wunderman Thompson global creative director Jo Wallace (below) is joining S4 Capital’s Media.Monks as a global ECD. Wallace found herself in the national news in 2018 when she was embroiled in the “stale white males” redundancy saga at what ...

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