Media

McCann fends off the US Army one more time

The US Army may be by most estimates still the most powerful military force on earth – maybe ever – but it can’t seem to get rid of McCann however hard it tries. Maybe it should outsource the job to ...

Read More »

New-style WPP cuts links with Sorrell era by abandoning Farm Street HQ

WPP is decisively cutting links with the Sir Martin Sorrell era by leaving its 27 Farm Street, Mayfair, London HQ and moving staff initially into Ogilvy and media agency Wavemaker’s new building on London’s Southbank, with its nice view of ...

Read More »

Radiocentre’s Lucy Barrett picks her Desert Island Radio Ads

Lucy Barrett is client director of industry marketing body Radiocentre. She is a former editor of Marketing and spent five years as European communications director of JWT. Radio is booming in the UK according to the latest figures from the ...

Read More »

IBM’s Kenny is latest CEO candidate to be tapped by WPP

WPP chairman Roberto Quarta and his chums on the board are keeping us interested in Sir Martin Sorrell’s successor as CEO of WPP. Latest name in the frame is IBM’s David Kenny (below), boss of its Watson and Cloud Platform ...

Read More »

McDonald’s media: Omnicom and Publicis in global head-to-head battle

McDonald’s revealed in October that it was shifting from a single global media agency to a small roster of preferred local suppliers. This was never going to be good news for Omnicom’s OMD, which has held the business exclusively for ...

Read More »