Media
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There are still some dark clouds on the horizon despite sunny IPA Bellwether Report
The UK’s IPA has produced its latest Bellwether Report and, as has been the case recently, it’s full of sickening…
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Analyst turns up the heat on holding companies over media agency rebates
The simmering row between advertisers and the big media agency holding companies – which has seen WPP’s MediaCom in Australia…
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Giles Keeble: in the age of ‘big data’ and ubiquitous ads – do we measure more but understand less?
I think that I shall never see a billboard lovely as a tree. Perhaps, unless the billboards fall, I’ll never…
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Johnny Hornby: this is how you win the General Election
None of the parties fighting out the UK General Election seems to have hired Johnny Hornby, grand vizier of CHI…
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IPG’s Michael Roth on the future of agencies and the technology companies’ land grab
We hear a lot from WPP’s Sir Martin Sorrell and nearly as much from Maurice Levy of Publicis Groupe (quite…
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Ogilvy Paris moves Parisiens to ‘call Saul’ for Netflix
Ogilvy Paris is rather fond of moving artefacts around France and to promote the new Netflix series of ‘Better Call…
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Fox and South Africa Tourism show good side of Africa
It’s nice to see photography take centre stage for once. The world may be full of people snapping away on…
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WPP strikes new data deal with Facebook
WPP has struck a deal with Facebook that will, it claims, allow clients to ‘activate’ WPP’s proprietary data products within…
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Karmarama back in the saddle for the Beeb with Radio One ‘repositioning’
At the tail end of last year there was a big pitch for the BBC, involving some of London’s finest…
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