Media

WPP set to kick off Kantar auction

WPP’s auction of some or all of research arm Kantar kicks off in April with Goldman Sachs in the auctioneer’s chair, according to Reuters. Bankers are lining up to to £2.5bn of debt finance for some lucky buyer. Kantar has ...

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Independent media specialist AKA retains DCMS account

Independent arts specialist AKA has retained the Government’s Department of Culture Media and Sport (DCMS) media planning and buying account following a competitive pitch. The account is estimated to be worth £20m over the four years. DCMS properties include Tate ...

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New-style Electric Glue and Roast win Freesat media

Sir John Hegarty a media man? Sort of. Hegarty is chairman of a new-style media agency called Electric Glue and the agency has just won the Freesat media account in partnership with another relative newbie called Roast. Freesat is a ...

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Budweiser hails first Major League baseballer in Spike Lee film from Isobar

Budweiser sponsors Major League Baseball in the US, a sport that didn’t have its first black player until 1947, one Jackie Robinson. So here he is, courtesy of director Spike Lee. From Isobar, the digital agency in Dentsu Aegis Network. ...

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Apple TV+ launches with a whimper

AppleTV+ has finally made it on the world stage after years of “will they, won’t they?” But does the world actually need yet another streaming service? Apple maintains it does in this introductory film although some of us might say ...

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US brewing giants take their joust from Super Bowl to court

Been trying to avoid this one – who really cares if certain beers contain corn syrup, or rice perhaps. But brewing rivals MillerCoors and Anheuser-Busch clearly do and the former is suing the latter for..hmm…saying Miller Lite contains corn syrup ...

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Blue State Digital’s Samir Patel: why the whole world needs proper regulation for Facebook and its rivals

It’s been a hellish few weeks for Facebook. Earlier this month, just 24 hours after announcing its pivot to a more privacy-focused platform in an attempt to reassure an increasingly concerned user base, it was revealed that Facebook’s single biggest ...

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