Media

What’s in a name? Understanding the domain registration process

Are you hoping to break the doldrums of a 9-to-5 schedule in favour of an online business? It is no surprise that countless entrepreneurs are now embracing such a lifestyle. It is estimated that more than 140,000 websites are registered ...

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Talon Outdoor: automation and the ‘P’ word in OOH – how collaborative, data-led strategies can grow the medium

Eric Newnham, CEO of Talon, reflects on the recent FEPE Congress for the global out of home industry where he spoke about how automation is driving change for the better in OOH. Digitisation and technology are having a transformational impact ...

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WPP begins sell-off with stakes in Globant and AppNexus

WPP has begun its expected programme of disposals in the wake of Sir Martin Sorrell’s departure, with its stakes in Buenos Aires-based software business Globant and digital ad exchange AppNexus first on the block. American Telecoms giant AT&T is to ...

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Adam&eveDDB and AMV BBDO lead Omnicom’s Cannes win

Omnicom won Cannes this year with BBDO crowned network of the year for the seventh time and the UK’s adam&eveDDB named creative agency of the year followed by Omnicom/BBDO’s AMV BBDO and BBDO New York. Jung Von Matt was the ...

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Owner Heseltine hymns Campaign on its 50th

I see that Haymarket owner Lord Heseltine has been celebrating Campaign at a lunch in Cannes, at News UK’s palazzo or whatever they call them in Cannes. Campaign is 50 this year and there’ll be more such occasions to come. ...

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Ogilvy, Apple and McCann head latest Cannes Lions winners

Another gaggle of Grand Prix – Thought there were supposed to be fewer of these this year. Ogilvy Chicage won the new Industry Craft award for tracking down some famous pairs of shoes for Kiwi, including these from Muhammad Ali. ...

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Ebiquity says $45bn is up for grabs if media budgets are allocated based on ROI

Marketing analytics specialist Ebiquity has given the serried ranks of clients gathered at the Cannes Lions something to think about, claiming that better allocation of marketing spend could add $45bn annually to their bottom lines. The three-year study analysed 2500 ...

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