Media
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It’s a Covid-19 Mother’s Day but at least Billy Bragg hits the right note
Mother’s Day is said to have been invented by Hallmark Cards in 1920 but this manufactured event has taken on…
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Bill Gates got there first with Covid-19
You can only take so much Covid-19, life has to go on somehow after all. But one thing it’s safe…
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HeyHuman’s Neil Davidson: how neuroscience can find new ways to tell ad stories
We’ve been telling stories since advertising’s embryonic flutters, baby steps and terrible teens – as such, some of the industry’s…
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Dettol TikToks its way to nine billion handwashes
Dettol’s ‘Handwash Challenge,’ originally destined for India, now has over nine billion views on TikTok (nine billion – and one…
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Agencies will take a massive hit from Covid-19 – what will the future look like?
One senior agency exec currently working from home (and doubtless finding there isn’t that much to do without meetings) says…
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Wunderman Thompson lures top Interpublic media exec Caroline Foster Kenny
Wunderman Thompson has bagged one of the grandest fromages in the Interpublic media set-up, Caroline Foster Kenny, who’s global president…
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WPP at £6bn may look like a bargain for someone – even its former boss
In the small print of S4 Capital’s 2019 results announcement it helpfully reminds us that WPP (the company Sir Martin…
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Martin Sorrell’s S4 Capital banks a flying start – now it needs to bank the big time
How is Sir Martin Sorrell’s new company S4 Capital doing in these trying times? Its top line figures remain spectacular:…
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Global Diageo media goes to Omnicom’s PHD
Diageo has reportedly given its global media account to Omnicom Media Group’s PHD, another biggie for what was once the…
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