Media
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CCO O’Keefe joins WPP senior exodus – former boss Sorrell fires a few more salvoes
WPP senior managers must be hoping CEO Mark Read emerges from his Zoom-wired study sooner rather than later as the…
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AA forecasts (relatively) optimistic 16.7% drop in UK adspend – recovery in 2021
The UK Advertising Association, in conjunction with WARC, is forecasting a 16.7% fall in adspend in 2020 compared to 2019…
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Seifert’s exit leaves question marks over WPP’s Ogilvy
WPP CEO Mark Read has (another) big decision to make – who’s going to succeed John Seifert as worldwide CEO…
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Giles Keeble: why we need more than product advertising
“If the client still proves refractory/Show a picture of the factory. Only in the gravest cases/Should you show the client’s…
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WPP boss Read strikes bullish note in Q1 2020 results – even with Covid-19 raging
WPP has produced its first quarter figures and, handily, has stated the impact of Covid-19 – in part to show…
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UK is star performer for Omnicom in Q1 – but that was (pre-virus) then
Quite how meaningful first quarter results are from the big ad holding companies is open to debate: Omnicom follows US…
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Talon’s Imran Elahi: an outsider’s view of programmatic advertising in digital Out of Home
I recently joined Talon as their Head of Digital, a new role for the company and a reflection of the…
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Sport England tries to pep up a weary nation – has PE master Boris returned in the nick of time?
Sport England is trying to persuade the nation to take more exercise, even though it has to be (mostly) at…
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Christian Polman: Covid-19 – good ad measurement has never mattered more
It seems strange to think back only a matter of months when a crisis on the scale of the Covid-19…
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