Media
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FirmDecisions breakaway joins rival consultancy MediaPath
More upheavals in the increasingly busy world of media consulting: former FirmDecisions boss Stephen Broderick (below) and colleagues Fiona Foy,…
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Ex-Accenture media managers team up at Maximise
Accenture’s decision to pull out of media auditing has (as we’ve noted before) opened up opportunities for others and now…
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Is Lincoln Project’s anti-Trump ‘Hospital’ ad below the belt and over the top?
Covid-19 looks like it will be the defining issue of the US presidential election and anti-Trump Republican group The Lincoln…
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Ciesco – 2020 adland M&A deals down 17 per cent but signs of recovery in third quarter
Boutique advisory firm Ciesco has been analysing this year’s M&A advertising and media deals to date and found – unsurprisingly…
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Serviceplan expands in US with Pereira O’Dell stake
Germany’s Serviceplan, which claims the biggest independent agency network in Europe, has acquired a stake in highly-rated US agency Pereira…
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Under-fire HSBC returns with perky ‘New Different’ spin
HSBC is back with a new TV campaign – ‘The New Different’ – from Wunderman Thompson featuring long-serving Richard Ayoade,…
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WPP’s MediaCom wins global Uber account
It’s been a good week for WPP’s giant media operation GroupM: MediaCom has won Uber globally to top off Wavemaker’s…
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Talon: back to Old School: media planning lessons post-Covid
New work by JCDecaux and Clear Channel reflects changing times, deeper thinking and wider implications for media planning. By Nick…
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Black History Month: Lewis Hamilton and Muhammad Ali – how could it go wrong?
British tabloid newspaper the Sun is celebrating Black History Month – a bit of a surprise somehow – by getting…
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