Media
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Havas Media regroups with new Entertainment division
Havas Media Group is restructuring itself around three divisions – Havas Media, Havas Market (ecommerce) and newly-minted Havas Entertainment. Havas…
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Ciesco: tech and media sector ready to power M&A bounce-back in 2021
Sector-specialist M&A advisory firm Ciesco has reported global resilience in the tech, digital, media and marketing sectors even in the…
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Apple sets the bar with TBWA Chinese New Year epic
Here’s an epic for a Friday, Apple celebrating the Chinese New Year with a short (not that short) film from…
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Publicis Groupe’s Epsilon hit for $150m in data fraud case
Is the ad business, specifically the big data-obsessed holding companies, sleepwalking into disaster as they try to hoover up information…
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Publicis Media expands Reckitt Benckiser business with central Europe win
Reckitt Benckiser Health has appointed Publicis Media to work on its media strategy, digital planning and purchasing across central European…
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The sublime and the ridiculous: Small Beer and Kraft
Well maybe not sublime but London agency Dark Horses has ventured outside its sports marketing speciality with a new Out…
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TikTok joins the establishment with Vayner’s viral sea shanty
All the to-ing and fro-ing over Tik Tok’s ownership (it now seems to be shared between Oracle, Walmart and China’s…
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Hellmann’s steps in with Amy Schumer Super Bowl ad
It’s going to be a different Super Bowl in many respects this Covid-ridden year and, in the ad stakes, there…
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JAA Media’s John Ayling: an invitation to creative agencies
Even in a time like this there are green shoots in adland. Over the past year we’ve all seen an…
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