Media
-
Publicis’ Le Truc collective debuts for TikTok
Publicis launched Le Truc, a kind of group-wide creative collective, in New York with a fair amount of hoopla back…
Read More » -
Marketing still needs to do more in diversity stakes says WFA
Marketing scores better than other industries when it comes to Diversity, Equity and Inclusion according to a new survey by…
Read More » -
Woke or not woke enough? John Lewis ad caught up in the culture wars
John Lewis ads usually take centre stage at this time of year – much speculation about its Christmas effort, will…
Read More » -
Publicis sets holding company bar in Q3 with 11.2% growth
Publicis has laid down a significant marker for its holding company rivals – and even fast-growing newbies like Sir Martin…
Read More » -
What does the future have in store for online casino marketing?
Phrases such as “the best slots on the planet”, “all about the customer” and “win it big” have become commonplace…
Read More » -
Climate change: can ad-induced “brain pollution” be the real problem?
Remember when subliminal advertising was deemed a threat to humankind? No? Well it was “the use by advertisers of images…
Read More » -
WPP creates financial PR giant with Finsbury/SVC merger
The dog that hasn’t barked yet as the marcoms world inches back to post-pandemic normality is M&A, the big deals…
Read More » -
Uncommon updates the cuppa in first campaign for Twinings
Twinings’ new campaign, “Alive in every drop,” pulls off a clever balancing act – it feels modern but respects the…
Read More » -
Laurence Green: a winning gamble from Ladbrokes
A Winning Gamble. I don’t like gambling ads. I don’t like the product they promote, the way that most are…
Read More »