Media
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Next 15 ties up ODD deal for Engine UK – yet another home for fabled WCRS
Tech-based marketing group Next 15 is acquiring of Engine UK from Lake Capital in the US for £77.5m, £20m or…
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Ukraine: it’s time for the ad holding groups to get off the Caviar Express
So far all we’ve had from the big ad holding companies on their response to the Russian invasion of Ukraine…
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Nielsen shows UK main media ad recovery – Amazon is top advertiser
Nielsen has released its adspend figures for 2021 although they’re still somewhat partial as the measurement company tries to get…
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MediaSense’s Media 2025 shows remaining obstacles to “business transformation”
Business “transformation” is pretty unavoidable these days – everyone’s at it – but new research from independent global media advisors…
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Ukraine: Flock Associates asks advertisers what they’re planning for invader Russia
Should global advertisers present in Russia continue to advertise, or impose their own sanctions folowing the invasion of Ukraine? A…
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Media Marketing Compliance’s Jane Dormer: audits not aggro must be the mantra for 2022
Marketing procurement has always been an asset to any brand. And it can be for agencies too. Never more so…
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Ukraine: have the social networks risen to the challenge of Putin’s war?
On the face of it, yes. Meta’s WhatsApp has been the main means for people in Ukraine and, as crucially,…
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Ukraine: sport is a weapon against Putin if the authorities can bite the financial bullet
Vladimir Putin’s Hitler-style invasion of Ukraine – it’s straight from the 1930’s playbook of Czechoslovakia and Poland (Russia came later,…
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M&C Saatchi sets Waitrose off on road to ruin
There are more important things going on in the world than the dismemberment of Waitrose, for years the UK’s favourite…
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