Media

Ad Age has confirmed what we all suspected, that the so-called FANG companies (Facebook, Amazon, Neflix and Google) are increasingly driving advertising, in the US in this case but the same is true around the world surely. Much of the ...

Readers with (very) long memories may recall that in 1987 the Saatchi brothers, then running the world’s biggest agency group, announced their intention to take over the UK’s Midland Bank, one of the biggest at the time. The Midland (now ...

Omnicom Media Group’s Drum has won the global content brief for Jura single malt whisky; another case, perhaps, of the lines blurring between some media agencies and creative agencies. Drum, originally an offshoot of PHD, has always been at the ...

Sir Martin Sorrell is a Burning Man it seems, a keen attendee of the Burning Man festival which takes place in the Black Rock desert in Nevada – in the height of summer. They build it up and burn it ...

Have you got a second? Thought not. Advertisers are all too familiar with a negative response from consumers, weary from being perpetually bombarded with content – so much so that the Internet Advertising Bureau defines a viewable impression as one ...

S4Capital may still be a nut (it varies) according to boss Sir Martin Sorrell but it’s a nut with a considerable global reach. Now the owner of MediaMonks and programmatic media company MightyHive is expanding into Australia with a conditional ...

Ocean Outdoor is rolling out a new network of digital 6-sheet poster screens in partnership with Birmingham City Council. The new network will cover main city arterial and commuter routes. The screens are being supplied by Samsung with Esprit Digital. ...

Rachel Forde is UK CEO of media agency UM and a Cannes Media Lions jury member. This year was my first time on the judging panel for the Cannes Lions. Some three hundred award entries later, I realise why many ...

In the blue corner, barefoot Brian Whipple, global CEO of Accenture Interactive, kicked off his shoes and sipped a pint of beer. In the red corner, Martin Sorrell, executive chairman of S4 Capital, drank water with a slice of lemon ...