Finance
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Will the Mirror’s New Day start new fight with the Mail?
In my new role as Cassandra for the newspaper industry – Cassandra as in King Priam’s daughter who had the…
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IPG PR firm Golin buys The Brooklyn Brothers
Interpublic PR agency Golin is buying ad agency The Brooklyn Brothers for an estimated $40m including earn-out. Brooklyn Brothers operates…
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R3 report shows growth and performance of ad tech
Global marketing consultancy R3 has produced a new report, Adtech 40, listing what it says are 40 best examples of…
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Media auditor Billett attacks WPP’s GroupM over programmes for airtime deal with Channel 4
ID Comms chairman John Billett (below) caused quite a stir a while ago when he claimed that the big media…
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The&Partnership partners with Adloox to try to root out mushrooming ad fraud
The&Partnership and content verification specialists Adloox have joined forces to launch a new investigation into the scale and impact of…
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£40m Cannes Lions adds ‘digital craft’ as the festival just gets bigger and bigger
The Cannes International Festival of Creativity, which rolls (lurches?) on to La Croisette from June 18-25, has announced the runners…
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Now Publicis Groupe loses $900m Walmart media
Publicis Groupe has taken another media hit below the waterline in the US, this time losing the $900m Walmart account.…
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Havas owner Bolloré and Far Cry Primal maker Ubisoft gear up for their own gaming fight
The latest in Ubisoft’s Far Cry game series is Far Cry Primal, set back in the Stone Age and great…
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Tom Denford and David Indo from ID Comms: why the media pitch market will be strong in 2016
In this week’s #MediaSnack, Tom Denford and David Indo from ID Comms look ahead to what’s likely to be another…
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