Finance
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MSQ makes biggest move into US with SPCSHP agency
London-based international marcoms company MSQ has made its biggest move into the US so far with the acquisition of creative…
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Mother adds to US hot streak with place on General Mills roster
London-based agency Mother has many fine qualities – its Uber Eats ad made the Emmy shortlist in the US this…
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Now creative network GUT expands into Asia with tenth office
Creative agencies are in decline, especially as an international force? Clearly nobody’s told GUT, the Globant-owned agency network that’s about…
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Neverland launches global creative agency franchise with Blueprint
UK agency Neverland has done pretty well since it began five years ago and now it’s teaming with executive search…
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BMB’s Jason Cobbold: why we need ‘big small agencies’
Is thinking ‘big’ always the beau ideal for agencies? It creates siloed departments, internecine cultures and prevents innovation from flourishing.…
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Stellantis reviews five US auto brands as sales plummet
What we might call the legacy car industry really is having a torrid time. EVs have signally failed to lift…
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Ford patents in-car targeted ads system that eavesdrops on passengers
Volume car makers don’t seem to be able to make money any more from, er, selling cars so we live…
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Why LNER’s Eleanor drives you nuts
‘Freedom all the way’ is train operator LNER’s current slogan and, if you ever watch the cheap digital channels, you’ll…
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Publicis Groupe buys commerce global player Mars United
Publicis Groupe, which is looking increasingly like a giant consultancy with a creative and media arm, has bought 50-year old…
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