Advertisers

It can’t be easy producing a global campaign in lockdown but BMB has done a pretty decent job in a global campaign for new client Beefeater gin. A world stuffed full of designer gins doesn’t make life any easier for ...

Milton Glaser, who died last week age 90, is arguably the greatest modern designer – described as the man who “invented the sixties,” certainly many of the images that defined that lively decade. But his most famous comes from 1976, ...

Publicis Groupe CEO Arthur Sadoun welcomed WPP CEO Mark Read (via video link) to the Palais du Festival to celebrate the achievements of Burger King’s “Mouldy Whopper” ad, which was a joint effort between the two groups. Read greeted Sadoun ...

First is was Facebook, now it’s Twitter and other social media for many big advertisers. The Facebook ad boycott is still growing apace – Unilever, Levi’s – while other advertisers -including Diageo and Starbucks – are pulling their ads from ...

WPP is merging Grey Paris into Ogilvy Paris – both still operating under separate brand names – in what may be the first of many such mergers among the big ad holding companies’ venerable creative networks. The merged agency will ...

Rewind to 1996 and BBH’s ‘Resignation’ film for Polaroid’s ‘Live for the moment’ campaign. Showing an escape from the perils of corporate life (which BBH may have become rather more aware of since Publicis Groupe bought it.) Directed by Michel ...

When a new marketing boss comes in an agency review usually follows and Leo Burnett in the UK may have been concerned when it discovered UK CMO Gareth Helm was leaving, apparently at his behest. Mobile operator Three, when such ...

Hitherto all-conquering Facebook (with advertisers and media agencies anyway) is now like a rabbit in the headlights as the Anti-Defamation League in the US bites, sparked by Black Lives Matter. Now Verizon, which spends around $2m on Facebook and Instagram, ...

In the absence of the real thing, Cannes is putting on a series of live talks this week, bringing out the heavy hitters for a candid discussion about coronavirus and racism. On the panel were Mark Read, CEO of WPP; ...