Advertisers
-
Pierre Naggar : brands that build advertising equity needn’t fear the “no data zone”
GDPR recently celebrated its fifth anniversary, yet privacy-first advertising remains a work in progress. The triple-whammy of regulations, cookie deprecation,…
Read More » -
Can the England women’s team seize greatness? Budweiser think so
For an American beer, Budweiser is doing a good job of supporting its football (or should we say soccer) sponsorships…
Read More » -
Is Apple’s iPhone running out of road?
Apple won a Film Grand Prix at Cannes for its winningly simple R.I.P. Leon (Leon was an undead lizard) and…
Read More » -
Deb Stambaugh of Quantcast: why AI makes marketers more human
AI has been around for many years now, but with the likes of ChatGPT and Bard making headlines, there’s been…
Read More » -
TfL doubles down on controversial green push in new VCCP campaign
London Mayor Sadiq Khan is getting a lot of push back on the expansion of the capital’s Ulez (ultra-low emission)…
Read More » -
Ogilvy wins Jameson globally
Ogilvy has been appointed as Jameson Irish Whiskey’s new global creative agency. The Pernod Ricard brand appointed the WPP shop…
Read More » -
Tesco hits another winner with ‘Food love stories’
Tesco’s ‘Food Love stories’ from BBH boldly go where others fear to tread – its depiction of muslims for example…
Read More » -
Ryan Reynolds celebrates HP sponsorship in pre-season film for Wrexham FC
The history of Ryan Reynolds and Wrexham FC is not only a glorious sporting tale, it’s also a very lucrative…
Read More » -
Uncommon sells majority stake to Havas
There must be a change in the weather. After a post-lockdown period when adland deals were thin on the ground…
Read More »